The Rise, Reign, and Reset of Starbucks

Starbucks soared from a Seattle bean roaster to 40,000 global stores under Howard Schultz, pioneering the $100B third-place coffee culture. Amid 2024 sales slumps from menu bloat and competition, CEO Brian Niccol’s “Back to Starbucks” reset streamlines offerings, boosts staffing, and restores cozy vibes for reignited growth.

From Tokenism to Mainstream: Why Women’s Cricket Is the Biggest Sports Story of 2025

India’s women’s cricket team clinched their maiden World Cup in 2025, smashing viewership records with India-Pakistan drawing 28.4M fans. Women’s Premier League auctions surged as stars like Harmanpreet Kaur boosted endorsements and BCCI doubled fees. From tokenism to mainstream, it reshapes sports economics with viral moments and infrastructure boom.

Breaking the Rules: How Richard Mille Created a Global Watch Empire Against All Odds

Richard Mille defied watchmaking conventions to forge a luxury empire. Launching in 2001 with radical tonneau-shaped designs, titanium builds, and racing-inspired tech, he ignored tradition and high costs. Skeptics dismissed his avant-garde vision, yet limited production and celebrity endorsements propelled the brand to $1.5 billion valuation, redefining modern horology.